Friday, March 11, 2011

A REAL EXAMPLE OF WHY ESTABLISHING THE RIGHT PRICE IS SO CRITICAL




When it comes to Vaughan Real Estate and pricing a home for sale in Vaughan, we keep hearing how it important it is to set the right price when you or your Vaughan Real Estate Agent go to market your home, however, I cringe every time I see home owners making a mistake by over pricing their homes from the get go and in the end, they end up selling their Vaughan home for less than what the market would bear if it was priced properly.

Vaughan homeowners work hard for their money, yet it is very frustrating to see these same people leaving crumbs on the table when it comes to selling what they worked so hard to get.

Some get it while others simply don't. I want to share with you an example of homes that were sold and marketed properly and homes that were not priced well and sold well below market value. Maybe pictures will help more people understand the importance, so I have a perfect example for you.

There are all kinds of examples and I've picked one of many in the Vaughan market. This is probably the best example as all three homes are virtually identical. As a matter of fact, they are all the same model, builder and neighbourhood. Please, please, please, if you are unsure of what you should price your home at, please call me or email me and I will gladly offer my expertise. Call me at 416-574-8778 or email me at joeandreoli@yahoo.ca or visit my website at http://www.VaughanHomesForSale.com I want to see you get top dollar and sell it quickly. Here goes and I hope more people understand this very important concept. DO NOT OVER PRICE YOUR VAUGHAN HOME.



Example A - a four bedroom home in Vaughan went on the market for $998,800 and sold in 48 days for $960,000. This was priced at market value.





Example B - another four bedroom home in the same area within 500 metres of example A was originally priced at $1,048,000 and after 84 days on the market, the listing was terminated and after a few weeks, was listed again at $998,800 and it sold for $985,000 after only 35 days.



Example C - I really feel bad for the homeowner and the agent. This home, during the same timeframe as above was priced at $1,100,000 and it sat on the market for 138 days. Then it was reduced to $939,000 and further lowered to $914,900. After two months, it just sold for $870,000. The buyers picked up a great house at bargain prices. What a steal. Shame on the homeowners and agent.

This is a real example. It just happened. If the home was priced properly, it would have sold quickly. This occurred during a hot market. Once homes are on the market for awhile, buyers start to think "What is wrong with the house" and it doesn't sell. To make matters worse, the example "C" was marketed more than the other two examples. They were "motivated sellers" at the end of it all.

I hope this example helps people thinking of selling. If you need any assistance, please call me directly. Have a great day.

VAUGHAN HOMES FOR SALE - A REAL EXAMPLE OF WHY ESTABLISHING THE RIGHT PRICE IS SO CRITICAL

Vaughan Real Estate Call Joe Andreoli